A new report by Ceres, a leading coalition of investors, environmental and public interest organizations in North America, stresses that companies must make immediate envrionmental improvements to remain competitive in the 21st century global economy. Sustainable performance, not short-term environmental initiatives, will position companies to plan and innovate in an increasingly resource-contstrained economy. Included in the report is a roadmap for integrating sustainability into the “DNA of business – from the boardroom, to copy rooms, and across entire supply chains”. Also detailed in the report are examples of how PepsiCo, IBM, General Mills, and other corporations are aligning their practices with four key chapters of the Ceres Roadmap – governance, stakeholder engagement, disclosure, and performance.
1. How might an organization report its environmental intiatives to the public?
2. The Ceres report proposes tying carbon emmission goals to executive compensation. Can you think of any other environmental incentives a company might adopt to remain competitive in a “green economy”?
(Retrievable online at http://www.ceres.org/Page.aspx?pid=1227)