Posted by & filed under Contemporary Business Issues.

Description: In the battle of the two giants, ride service Lyft raised $600 million to help it continue the market share struggle against the bigger Uber. Both of these taxi-supplanters are continuing to grow. Uber, however, is facing a few incidents of bad publicity, including the release of a video showing an executive in an unfavourable light.

Date: April 11, 2017



Discussion Points:

1) Have you or any of your classmates used both Lyft and Uber? How do they compare?

2)  Which of these two companies do you think will emerge as the dominant one in the industry?

3)  The article mentions that pension funds and sovereign wealth funds are now looking to private companies such as Lyft rather than public companies. Why do you think they are making these investments?

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