Description: I wonder if they had to do it over again if they may have handled things differently? Tim Hortons, that is. With store owners implementing unpopular cost-cutting policies in the wake of Ontario’s bump in the minimum wage rate, Canadians have taken to holding protests outside of Canada’s favourite coffee shop. Dalhousie University professor Sylvain Charlebois notes that Tim Hortons may become less and less Canadian as its parent company takes the coffee chain international.
Date: January 23, 2018; updated January 24, 2018
1) Did you happen to run into any of these protests at Tim Hortons where you live? What impact did it seem to be having on the restaurant?
2) How could you use your accounting skills to calculate the cost of a protest like this?
3) If you owned a Tim Hortons store, how would you address the protestors?