Description: The corona virus pandemic has certainly been bad news for a lot of businesses. But the guitar industry has seen an impressive uptake in sales during this crisis. Fender says it is heading for a record sales year while Gibson is also enjoying a fine year.
Date: 10 September, 2020
1) Are you one of the many who has purchased a guitar during this pandemic? What about your classmates?
2) What do you think prompted this sales increase? How can the guitar manufacturers use it for longer-term growth?
3) In Chapter One of Wiley’s Financial Accounting: Tools for Business Decision-Making you will read about four financial statements. Which one would show users the increases in sales at Fender and Gibson?