Description: Going for an environmentally friendly move, Kentucky Fried Chicken (KFC) is experimenting with a bamboo container for its poutine. If the trial is successful, the Colonel plans to go “all in” on bamboo, using it for its famous chicken. Bamboo is a bit more expensive than the traditional plastic-coated paper packaging, but it is… Read more »
Posts Categorized: Marketing & Strategy
Google Buys Fitbit
Description: Google’s parent company has purchased Fitbit for approximately $2.1 billion. This puts Google back into the wearables game as it squares off with Apple. Rumours of the purchase drove Fitbit shares up over 40% in the days preceding the sale, making it a nice week for Fitbit shareholders. Date: October 28, 2019 Source: cbc.ca… Read more »
Tim’s profit is down
Description: The folks at Burger King and Popeye’s are happy, but over at that other RBI food company, Tim Horton’s, profits this quarter are down. The RBI company CEO, Jose Cil, said “Our results at Tim Hortons were not where we want them to be.” There is some speculation that Tim’s new reward program may… Read more »
French’s kept their new fans
Description: About three years ago this space covered the social-media backlash against Loblaw when they tried to delist French’s ketchup. Canadians rallied to support French’s, a company that reopened a padlocked plant in Leamington, Ontario, after ketchup giant Heinz pulled out of town. Canadians seem to be liking what they are tasting from French’s, indicating… Read more »
Cheap gas
Description: It’s an old story for small town entrepreneurs. The new road takes your customers into the city for better prices, better selection and you’re facing a crisis. But Dave Callahan, owner of an independent station in St. George’s Newfoundland, is striking back. As the Fred Eaglesmith song puts it, “Then they built that overpass… Read more »
Apple – a service company
Description: People have loved the hardware for years, with consumer after consumer gobbling up iPhones and iPads. This week, however, Apple’s latest launch had a definite services focus. A new Apple credit card, a streaming service and an Apple-news subscription that will give consumers access to 300 or so magazines, including big titles like… Read more »
Canada Goose is flying high
Description: With winter-like weather hitting several parts of Canada last week, you may have seen many citizens enjoying the warmth of a “Canada Goose” jacket. With rising revenues, the company is seeing its shares up about twenty percent. Meanwhile, Canada Goose has invested in the acquisition of Baffin, a footwear manufacturer. It looks like Canada Goose… Read more »
Now that’s thinking!
Description: In many locations in Canada last Wednesday lines formed outside retail establishments as customers queued up to purchase marijuana on the first day of legal sales. One enterprising Edmonton Girl Scout spotted an opportunity. Nine year old Elina Childs visited the line with her Girl Guide cookies and quickly sold out her supply to… Read more »
Nike boosts Colin Kaepernick
Description: This past week saw the start of the NFL season. It also saw Nike jumping into the middle of the storm surrounding quarterback Colin Kaepernick by including him as the central figure in a new advertising campaign. Colin Kaepernick has been a figure of some controversy, given his practice of not standing for the national… Read more »
Rogers, Bell raising rates
Description: Rogers and Bell are raising rates. This Monday, March 12, Rogers is cranking up the rates on most of its internet plans by $8 a month. Then, starting April 1, Bell will follow suit with increases up to $5 per month in certain areas. Needless to say, customers are not happy. Telus, the other large… Read more »
Canadian Accounting Products
- Accounting Principles Seventh Canadian Edition
- Intermediate Accounting Eleventh Canadian Edition
- Financial Accounting: Tools for Business Decision-Making, 7th Canadian Edition
- Understanding Financial Accounting, Canadian Edition
- Managerial Accounting: Tools for Business Decision-Making, 3rd Canadian Edition
- Cost Management: Measuring, Monitoring, and Motivating Performance, Canadian Edition
- Auditing: A Practical Approach Second Canadian Edition
- Auditing: A Practical Approach Extended Canadian Edition
- Advanced Accounting, Canadian Edition
- Accounting for Managers, Canadian Edition
